Free Media Downloads Exact New Price
Campus Enforces Digital Copyright Regulations
studious UC
Davis senior with a clean disciplinary record, “Julie” was recently
shocked to receive an email notification from Student Judicial Affairs
requiring that they meet to discuss a policy violation. Her offense?
A day earlier, she had downloaded a Shakira song.
It wasn’t the pop singer’s racy lyrics that got Julie in trouble but the
very act of downloading the song for free and making it available
for others to download, a violation of copyright law. As the entertainment
industry sees it, Julie’s offense is no different from going into
a store and taking a CD without paying for it. Yet digital thievery
is occurring in masses, and the laws for cyberspace don’t seem as
tangible to people as they do in a
record store.
It’s not surprising then, that digital copyright law has spurred a legal
mess nationwide over just what constitutes a copyright violation and who is
responsible for it. A federal judge recently ruled that Verizon, an Internet
service provider (ISP), must hand over to the Recording Industry Association
of America (RIAA) the names of its customers suspected to be trading copyrighted
music files via file-sharing programs like KaZaA. This means that the Internet
is no longer an anonymous safeguard by which copyright infringers can avoid
legal action.
In another case, to the dismay of the music and movie industries, a federal
judge ruled in favor of Grockster and StreamCast Networks — which makes the
popular peer-to-peer program Morpheus — after the entertainment companies
took legal action to shut down the service. In this post-Napster era, peer-to-peer
(P2P) services no longer run on a centralized server; files are routed through
thousands of users’ computers, which act as mini-servers and make it difficult
to call the services themselves culprits of copyright violation. But this
simply means that the industries are more inclined to immobilize copyright-infringement
on an individual level. Such was the case for four college students sued by
the RIAA for running small file-sharing networks on their campus’ in New York,
New Jersey, and Michigan. Settlements ranged from $12,000 to $17,000 per student.
The surge in college students’ copyright infringements over campus networks,
especially by typically law-abiding students like Julie, has forced colleges
to evaluate the issue more closely. Last month UC Davis Provost Virginia Hinshaw,
Vice Provost John Bruno and Vice Chancellor Stan Nosek issued a letter to
the campus community addressing the nearly threefold increase seen this year
in violations on campus and warned of the possible consequences for individuals
who use file-sharing software illegally.
“The letter [from the administrators] represents how seriously the issue
is being taken,” says Student Judicial Affairs Officer Donald Dudley.
Downloading copyrighted media through campus networks has long been a popular
reality. After all, what more conducive environment for the downloading
of free media than the college campus — a place where bandwidth
is plentiful and students’ pocket money scarce; where music, movies
and games are a staple of dorm life? But media industries have been
in a flurry lately to put an end to their unprecedented sales decline,
which is due at least in part to the ease and thrift with which
people download files and burn them onto blank CDs or DVDs.
Movie and music companies are not only strategizing new anti-piracy efforts,
but are also starting to rethink the way they do business. Last month, for
example, Apple Computer launched a new service that charges users 99 cents
per downloaded song. An assortment of other legal “pay-to-play” services are
available for a monthly fee, but access to media files is still restricted.
And the reality is, as long as files can easily be downloaded for free, pay-to-play
services will be largely ignored, estimates UC Davis IT Policy Analyst Randy
Moory.
Until the industries find a lasting solution to their predicament, they’re
hiring more people and developing robots specifically to scope out networks
for violations. These piracy detectives can identify just about any piece
of information about the violation, including what the file was and when it
was downloaded.
“There’s been a real growth in file sharing, and there are more fishermen
out there,” says Moory.
Under the Digital Millennium Copyright Act of 1998 (DMCA) UC Davis and other
college campuses have an option to respond to the industries’ infringement
claims and avoid being liable themselves. The law states that ISPs may avoid
liability for their users’ copyright violations provided that they block access
to any infringing material of which the copyright holder has made them aware.
In short, copyright holders (like Universal Studios) send notifications to
ISPs (like UC Davis) when they discover files have been illegally transferred
over the ISP’s network.
“The RIAA is becoming very aggressive in finding systems that are serving
copyrighted materials,” Moory continues. “There has been evidence of this
agression by the increased number of notices the campus receives.”
When UC Davis receives a DMCA notice involving a student offender, the Business
Contracts office sends the alleged copyright violator an email notification,
and the Internet port is disconnected from the network (or dial-in access
terminated) until the matter is resolved. Business Contracts refers the matter
to Student Housing Judicial Affairs, Student Judicial Affairs, department
administration or other authority as appropriate. In the event that a student
violator does not live in the residence halls, a mandatory meeting is scheduled
between SJA and the violator, during which the violator signs a written agreement
acknowledging the violation and assuring that the violation won’t occur again.
Individuals living in residence halls must meet with an Area Conduct Coordinator
to discuss the violation. Second-time offenders may get their computer use
privileges terminated indefinitely.
“When students’ ports are turned off, they realize how important it is to
use the network for studying as opposed to downloading and sharing files,”
says Dudley.
In addition, peer-to-peer software allows users’ files to be downloaded by
others, sometimes without their knowledge. Every time the computer is connected
to the Internet, material on it is available to the peer-to-peer service to
answer the requests of all the other peer-to-peer service users.
“Many students are not aware that they are sharing their files, and are more
than happy to get rid of [the peer-to-peer service] when they find this out,”
Dudley says. It’s important to ask, Dudley points out, “Do you really want
your computer acting as a server?”
In some cases copyright violators aren’t even aware of their wrongdoings.
Though the majority of infringements are by students, there are staff violations
as well. Nearly 50 percent of staff violations occur when a staff member’s
computer is hacked into and used by another party to transfer copyrighted
material. This phenomenon is another reminder that all campus constituents
should run updated virus-protection software, safeguard all passwords, and
regularly apply corrective patches from software vendors. Staff and faculty
may obtain inexpensive anti-virus software by purchasing the campus Internet
software CD, Bovine Online, at the Campus Bookstore Computer Shop in the MU,
or by visiting the software site available from http://my.ucdavis.edu/.
Of course, some staff, like students, are knowingly downloading copyright-protected
media. The campus is currently determining how to deal with this relatively
new problem.
“We’ve always had Student Judicial Affairs to deal with student wrongdoings,
such as plagiarism or test-cheating. So it was natural for them to get involved
in enforcing the copyright rules to students. But copyright compliance issues
for staff or faculty require a different mechanism,” explains Robert Ono,
the campus IT Security Coordinator.
As a result, Ono and Human Relations’ administrators are meeting with the
Campus Misuse Committee to help promote compliance with copyright laws among
faculty and staff.
The copyright violators aren’t the only ones affected by the punishment to
this crime. For example, English professor Andy Jones, who says a great deal
of his communication with students occurs over email, recently encountered
a communication barrier when one of his students was disconnected from his
Internet port for a DMCA violation. One person’s violation can become another
person’s inconvenience.
The need to disseminate this message was the driving force behind the letter
that UC Davis issued, but mere awareness of the impact of illegal file sharing
doesn’t seem to be enough to get people to stop doing it. After asking several
students on campus whether the letter had any impact on their decision to
violate copyright laws, the responses all turned up a negative. Much of their
apathy seems to stem from a lack of sympathy for the Big Media Moguls, not
to mention the fact that many students have never known any different. Growing
up with services like Napster has made many students accustomed to freebies.
Nonetheless, as an ISP, the campus has an obligation to uphold the law.
As such, campus officials have been wondering what measures it must take to
get people to stop copyright infringement. Possible considerations have included
harsher penalties for first-time offenders and the institution of a fine structure
in which the violator must pay a fee to have their port turned back on, says
Dudley. Any discussion on penalties would require careful thought and campus
consultation to determine the scope of such penalties and how they might apply
to students and non-students.
The campus will also continue a widespread education campaign about the
do’s and don’ts of copyrights. There still remain legitimate uses of file-sharing
for educational purposes. In order to help everyone keep all this information
straight, the UC Office of the President is currently working with each of
the campuses to create a UC-wide copyright Web site with resources for understanding
the rules and ramifications of breaking them. Also, a handy FAQ sheet is on
the Business Contracts Web site at http://vcadmin.ucdavis.edu/contracts/FAQ.html,
with further copyright information at http://vcadmin.ucdavis.edu/contracts/Copyright%20Resources.html.
Whatever lengths the campus is willing to go to, it is certain that the battle
will not be an easy one. Copyright infringement has become so mainstream that
many people have become desensitized to its implications and consequences.
Unless, of course, you’re one of the four students sued last month by the
RIAA.
“When parents have to pay upwards of twenty thousand dollars for a settlement
to the recording industry and attorney fees, then people will care,” says
IT Security Coordinator Robert Ono.
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